Recently I was lucky enough to be invited by Google to visit their headquarters in Silicon Valley and New York with the Account Planning Group (APG). Since then, we have given a series of talks on the learnings for the industry here. My topic’s how we are too slow in agencies and ways we can speed up.
You can see the other presentations, covering things like; why digital needs to be further upstream in the strategic process, not needing to reinvent the wheel every time, effective media creative collaboration and focusing on a vision beyond just profit here, as and when they are released. So stay tuned if you’re interested.
2 thoughts on “Google APG Presentation Highlights”
Nice work Ben! Awesome presentation. I hope all is well!
Thanks Josh, I am sure life is much more agile in your world of single purpose app development right? Hope you’re good too mate.