What do global executives flying into Europe want to read about when they get to their swanky hotels? Hotels of course.. And what’s new in hotels? The capsule concept; as reported in this months CNBC European Business.
Yes the Asian hotel concept has arrived in Europe and is being realized by Yotel and Easyhotel among others. To answer the question set, the concept is not necessarily the future of hotels per ce, but there does seem to be a neat fit between consumer need and commercial enterprise here, you can read more of my take in the here.